Two collections. One decision.No easy way to say this.

Founder Update

Two collections. One decision.
No easy way to say this.

Thousands of transformations. Effective today, our Curly Extensions and Tape-ins are being discontinued.

The Curls that Started a Movement

Launched 2015

The Curls that Started a Movement

Launched 2015

The Curls that Started a Movement

Launched in 2015, our Curly Extensions were built for a community that premium hair brands had long overlooked. We spent years sourcing Remy hair that could match every curl pattern - from loose waves to tight coils - without losing its integrity wash after wash.

Discontinued as of today 4/1.
We owe you an explanation.

The Method That Changed Everything

Launched 2010

The Method That Changed Everything

Launched 2010

The Method That Changed Everything

Introduced in 2010, our Tape-ins made salon-quality transformations accessible without compromise. Seamless, lightweight, and undetectable at the root - they became the foundation of more client transformations than any other method we carry.

Discontinued as of today 4/1.
We owe you an explanation.

April Fool's

You really think we would discontinue our most beloved collections?
We would never.
Your curls are safe. Your tape-ins are staying. Today we are celebrating them - with 15% off both collections, for today only.

Click to copy your code

15% Off Today Only

Curly Extensions

Your curls are not going anywhere. Shop the full collection with code FOOLS15 at checkout.

Shop Curly Extensions

15% Off Today Only

Tape-in Extensions

Still seamless, still undetectable, still yours. Shop the full collection with code FOOLS15 at checkout.

Shop Tape-ins
Offer ends at midnight
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April 1, 2026 only. Use code FOOLS15 at checkout. Valid on Curly Extensions and Tape-ins only. Cannot be combined with other offers.